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Hello.

I'm Laylah Frances Smith.

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I'm a New York-based UX/UI + Product Designer creating user-centered design solutions in an ever changing digital world. A driven designer fascinated with design thinking and the future of tech, I use my curiosity, empathy and out of the box thinking to build bridges between teams, businesses and users to contribute to simple, painless online experiences.

My design journey began while working in hospitality, creating marketing collateral for various brands in New York and North Carolina. My fascination with behavioral psychology combined with the ever-growing tech industry lead me down the path of User Experience Design.
As a designer, I'm focused on the constant expansion of my design and artistic skill, while remaining empathetic and user-centered.

Featured Case Study

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Pies & Fries 

Mobile Delivery App

With the complicated world we live in, feeding a family on a whim as become an increasingly difficult task. Pies and Fries is a mobile delivery app for a Cloud Kitchen designed to ease this task, by providing pizza delivery in as simple as 1-3 clicks.

Role: End-to-end UX/UI Designer

Design Tools

  • Figma 

  • Adobe Xd

  • ProtoPie

  • Miro

  • Airtable

  • Mural

  • Sketch

  • Zeplin

  • Overflow

  • Basic understanding of HTML/CSS

Get In Touch

For job opportunities or general inquiries feel free to contact me.

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